Serving Hyderabad, India remotely

Social media marketing specialist in Hyderabad

Hyderabad social media marketing has to speak to very different audiences: IT staff in Madhapur, patients choosing a hospital, students picking a coaching class and food lovers deciding where to eat. I plan content for Instagram, Facebook, YouTube and LinkedIn and run paid social tracked to enquiries. I work remotely from India and have no office in Hyderabad.

Based in India and working remotely: no office in Hyderabad, and video calls at times that suit you. Hyderabad runs on UTC+5:30 and so do I, which means there is no time-zone difference and the entire working day overlaps. IT campuses there follow a Monday to Friday week, while clinics, shops and coaching centres usually work Monday to Saturday, and I fit calls into whichever pattern you use.

$400K+
Monthly ad spend managed
500+
Global brands scaled
12+
Years in performance marketing
22–30x
Peak ROAS (healthcare / IVF)

Social media marketing (SMM, SMO and paid social) for Hyderabad businesses

Healthcare and fertility centres are a large part of Hyderabad's advertising, and social media works differently for them. People rarely buy a treatment from an ad; they follow a doctor, watch an explainer, read a story and then call. I build content around doctor introductions, patient education and answers to common worries, and I keep claims modest because medical advertising is limited by the Drugs and Magic Remedies Act and the ASCI code. Paid social then retargets people who watched a video or visited a treatment page, with a clear appointment prompt and a fast reply route on WhatsApp or phone.

Hyderabad's food, retail and entertainment scene lives on Instagram. A restaurant in Jubilee Hills or a boutique in Banjara Hills gains from short videos, reviews and event posts, and from ads aimed at a tight radius around the outlet. Captions can mix English, Telugu and Hindi, and in parts of the old city Urdu is also used, so I test language by audience instead of picking one for everybody. Weekend and festival timing is planned in advance so offers appear when people are deciding where to go. Timing is planned around weekends and festivals, and the reply routine for messages is agreed first, since a booking request left unanswered for an hour is usually lost.

For B2B companies, including pharma suppliers and IT services firms around HITEC City and Genome Valley, LinkedIn and YouTube do the heavy lifting. Content shows capability: a plant tour, a process explained, a case you have permission to share, and hiring posts for recruiting. Paid LinkedIn is kept to a defined list of titles and industries. For every route I set up Meta Pixel, Conversions API, GA4 and UTM tags so a booking, call or quotation request can be traced to its post or ad, and accounts stay in your ownership.

Working with a remote specialist from Hyderabad

Time zone
Hyderabad runs on UTC+5:30 and so do I, which means there is no time-zone difference and the entire working day overlaps. IT campuses there follow a Monday to Friday week, while clinics, shops and coaching centres usually work Monday to Saturday, and I fit calls into whichever pattern you use.
How projects there are usually paid
Hyderabad companies mostly pay professional fees by NEFT or RTGS, with UPI for small amounts. IT and pharma buyers usually expect a GST invoice and a vendor form, and many deduct TDS before payment, so I suggest agreeing these details at the quote stage. Local currency: INR.
Languages
English, Telugu, Urdu, Hindi
Rules that apply
Medical and fertility advertising is limited by the Drugs and Magic Remedies (Objectionable Advertisements) Act, 1954 and the ASCI code, so outcome claims and before-and-after content need care.

What social media marketing (SMM, SMO and paid social) covers

Account audit
profiles, pages, tracking and lead routing reviewed, with a prioritised fix list.
Platform plan
which networks to use, why and what to skip.
Content calendar
pillars, formats and dated post ideas with calls to action.
Creative briefs
written briefs and references for designers, editors or creators.
Ad copy
hooks, captions and calls to action for tests, written in your tone.
Campaign build
paid social campaigns with audiences, placements and budgets documented.

Social media marketing specialist in Hyderabad: questions

It can support them. Doctor videos, patient education and retargeting help people reach the point of calling, while claims are kept within medical advertising rules and your own compliance adviser reviews sensitive wording.

I test both, and Hindi or Urdu where your audience uses them. The language that earns more saves, messages and table bookings in your area becomes the default for that outlet.

Yes, for capability posts, hiring and targeted B2B campaigns. I aim at defined titles and industries and measure cost per quotation request or demo, and not only impressions.

Through Meta Pixel and Conversions API, GA4 events, UTM tags and call or WhatsApp tracking, so each booking connects back to the post or ad that began the journey.

It depends on where your buyers spend time and what you can maintain. Local services and shops usually start with Instagram and Facebook, B2B firms with LinkedIn, and video-friendly brands with YouTube. I recommend a short list and say what to leave out.

I plan, brief and direct creative, write copy and review the results. Filming and design are done by your team, a creator or a videographer you hire. Putting a clear brief in front of them is where I add the most value.

No. I work remotely from India as an individual specialist, so there is no Hyderabad office. We work by video call and chat, and meet in person only if you arrange it.

More for Hyderabad

How the work runs

  1. 01

    Audience and goal

    A call and review of your accounts to agree who you want to reach, what counts as a lead or sale, and which platforms deserve effort.

  2. 02

    Account and tracking audit

    A read-only check of profiles, pages, ad accounts, Pixel, Conversions API, GA4 and lead routing, with fixes in priority order.

  3. 03

    Content plan

    Content pillars, formats, a posting rhythm and a calendar, with the call to action for each type of post.

  4. 04

    Creative and copy

    Briefs, hooks, captions and ad copy, reviewed with you before anything goes live.

  5. 05

    Paid launch and testing

    Campaigns, audiences and budgets set up, creative tests started, and spend and results checked every few days.

  6. 06

    Retargeting and follow-up

    Audiences built from visits and engagement, plus a routine for answering comments, messages and leads quickly.

  7. 07

    Monthly review

    A report on results, the creative that worked, what I changed and what we test next.

Social media marketing specialist for Hyderabad: get a quote

Tell me the goal; you get a plain answer and a fixed quote, usually within one working day.

Fastest reply on WhatsApp — usually within a couple of hours.

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Social Media Marketing Specialist in Hyderabad | Sunny Guha